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4 Things You Should Never Email To Anyone In The Music Industry

Posted by on Tuesday, July 4, 2017 In : Career Advice 


I get a lot of emails everyday and to be honest with you sometimes they provide a well needed comedic break in my day. I often read emails and think "Oh my God, I can't believe someone actually wrote this to me!" I thought it would be nice to share four things you should never write in an email and why. These are in no particular order with regards to comedic value.

 

1-I need your help, please! What does your company do?

Let me break this down for you because there is so much wrong w...


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Amateurs Vs Professionals

Posted by on Thursday, April 20, 2017 In : Career Advice 



AMATEURS

Manipulate.

PROFESSIONALS

Make their counterparts believe the behavior/solution is to their advantage. No one likes to be manipulated. They don't mind being influenced, even if it benefits others at the same time. They just don't want to be a pawn in the game.

AMATEURS

Love publicity.

PROFESSIONALS

Want to stay out of the news. And if they're in the news, they like to control the story. Which is why professionals hire expensive PR people, because those PR people know the players, they can i...

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Creating Small Goals for Maximum Success in 2017

Posted by on Wednesday, January 25, 2017 In : Building Your Brand 




1. Get real about where you currently stand
Maybe you're an artist who just released your debut record and hoped to have it picked up by an indie label. You need to start by asking yourself whether that's a realistic goal at this point.

What's the success rate of other artist achieving that goal? Could you realistically accomplish it in the time frame you hope? Be honest with yourself about your current status before setting pie-in-the-sky goals.

2. Evaluate your assets
We do this when starting o...

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Arrogance, Is It Crippling The Growth Of Indie Artists?

Posted by on Sunday, December 18, 2016 In : Hot topics 



I get sick and tired of artists telling me that they are already doing the things necessary for success, when in fact; most of them haven’t the foggiest idea what music business success looks like. When you don’t know, then your objective should be humility, and within that state of humility you will allow yourself to be open to not only constructive criticism, but also opportunity.

Nowadays, a lot of artists have grown accustomed to writing checks with their mouths that their asses can’...


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7 Music Marketing Truths ALL Musicians Should Know

Posted by on Monday, October 31, 2016 In : Marketing & Promoting 



Ever wondered why some super talented musicians don’t get the fanbase and recognition they ‘deserve’, while other not as talented musicians get a lot more exposure and seen in all the right places? Well while there could be a number of different reasons for this, one of the most common is that successful person’s ability to handle the business side of the music industry. More specifically, they probably know how to market themselves well.

Music marketing is that key piece to the puzzle...
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